Project: Sol Controller 3 - Album Rollout

Role: Photographer + Creative Director

Client: Superbad Solace

Year: 2023


As the photographer and creative director for the release of Superbad Solace's rap album, "Sol Controller 3," I played a pivotal role in bringing the artist's vision to life. This album marked the third and final chapter of a trilogy, and Superbad Solace was determined to solidify a proverbial three-peat, bringing the trophy back to his home borough of Queens, NY.

Inspired by the historic three-peats of the Chicago Bulls and Los Angeles Lakers, Solace sought to make a lasting impact with this project. From shooting the album cover to crafting compelling marketing imagery, my aim was to capture the essence of Solace's music and persona. Through careful composition and attention to detail, I sought to evoke the raw energy and authenticity of his lyrics, creating visuals that resonate deeply with his audience. It was a collaborative journey, where each frame told a story and every shot reflected the soul of the music. Together, we crafted a visual narrative that amplified the impact of "Sol Controller 3," leaving a lasting mark on the hip-hop landscape.